Facebook organic reach – tip to improve it!

OK breathe deeply! November is almost over and done with and that means that December is almost upon us. For many, the silly season may have already kicked in with many businesses getting in a little early with their Christmas parties. Luckily, my first official...

How do your ideal customers find out if you are any good?

How do your ideal customers find out if you are any good? Every day, we are forced to make decisions about what product to buy or what services to use. We make these decisions based on a variety of psychological factors that we may not even be conscious of because we...

Useful Facebook Apps

We are glued to them for a very large part of our day and they have become an integrated part of our life and the way we do business. Where would we be without our smart phones? It is hard to believe that the first iPhone was launched in 2007, a mere 8 years ago. It...

Your personal Facebook account

In this blog, I wanted to cover Facebook but from a slightly different angle. I have spoken in the past about managing your personal page on Facebook but I have received 3 emails in the past week about issues that business owners are having with this. When you run a...

Making sure your presence is “mobile” online

Now we know internet usage on mobile devices is BIG but here is how quickly things have evolved. Consider this timeline 2007: The first iPhone was launched with new “touch-screen technology” 2008: The “App store” was launched. Over 1 billion apps were downloaded in...