Branding and Marketing

Strategic Marketing

Would you like to have some direction when it comes to marketing in your business? Working with our team. These sessions are designed to help the business create and implement a marketing plan. This will provide the business with clarity and direction with a plan that can be implemented over the following 12 months.

This program will be delivered online via a series of Zoom sessions. Each session will work on a identify actions to be taken as well as skills required.

Logo and Branding

Does your business need a new logo or does your existing logo need refreshing? Working with our team, you will receive a complete branding package including logo, branding elements and style sheet.

This package will allow you to look professional on both digital and real-world aspects such as shop signage.

This process will involve you completing a briefing document that will allow us to create a branding look that resonates with you and your business. We will prepare your logo and you will get the opportunity to provide feedback to ensure you are happy with the final design.

Social Media

Social Media Management

Like most marketing channels, social media platforms require strategy, expertise and creativity if any real value is to be gained.

Our social media management package will oversee the creation of your content and then manage the flow of that content out to your social channels.

An expert social media strategist will work with you to advise you on what kind of content to provide them with in order for them to customise and schedule 2-3 posts a week across up to 3 different platforms. 

They will work with you to create a 3-month content calendar and help your business establish a consistent online presence to build trust while connecting with your ideal customers.

This will free up your time and allow you to focus on doing what you do best – running your business while we take care of your social media marketing presence.

Social Media Coaching

If you are feeling stressed and overwhelmed when it comes to social media, let us help you grow your skills and knowledge so that you can confidently manage your social media accounts.

This program will be run via individual Zoom sessions and will be customised to meet the needs of your business and your team.

During each session, we can look at individual platforms, your profile or account setup, creating and scheduling content and any other areas you would like to upskill in.

Website Design and Digitial Solutions

Websites

Do you need a website or does your existing website need an overhaul? Working with our team, we will build you a website in WordPress. This will comprise of 4-6 pages of content. We will provide you with an outline document to help you put your content together.

Our process will ensure that you end up with a website that you are both proud to show off and will ensure your potential customers understand your business.

Website Audit

Do you dread looking at your website and just have no idea what to do with it? Let us help you conduct a complete audit of your website.

Working with our team online, you will be taken through your website and given the session notes that provide you with a clear outline of areas on your website that need improving as well as new opportunities that might be missing.

This will give you a clear understanding of how to move forward with your website.

E-Commerce Planning and Creation

The e-commerce market is booming like never before due to the global impact of COVID-19. 
Now more than ever it is important to achieve a seamless and enjoyable shopping experience for your customer via your online store. 

But where do you start? What platform should you be using? How do you successfully migrate over to a new e-commerce platform? The list goes on… 

Whether you’re just starting out on your e-commerce set up journey or you need to upgrade your business’ current online shopping experience, we can help.

Working collaboratively with our team, the business will be guided through the choice and set up of an e-commerce platform. Our team can work across the following e-commerce systems: WooCommerce (WordPress), Shopify, Wix and Weebly as well as content platforms such as Simplero or Kajabi.

We have extensive experience working with the world’s leading e-commerce platforms and is here to get you set up for success!

Online Courses

Online Course Set up and Implementation

Are you tired of having your online course at the bottom of your to-do list and just want to hurry up and get it out to the world, then this service is for you!

You’ve invested the time to get all your content ready, now you’re just overwhelmed with the tech side of setting up your course. It’s just another thing to learn and you don’t have the time or capacity to take on another job.

Our team can assist with systems including Simplero, Teachable, Thinkific and Kajabi as well as a range of email marketing software.

This set up service will ensure you walk away with all the basics in place to get your online course up and running. You will receive an overview of your online course plan outline, then have your entire online course built , connect your payment gateway and integrate your email marketing system.

All of this tech set-up being done for you will save hours and hours of your time and endless pain in having to learn it all – AND it would normally cost you THOUSANDS through a marketing person on it’s own!

By the end of the service, you will be excited and exhilarated to finally have completed your online course setup, with your online course all ready to go live to paying students!

Google

Google My Business Set-Up

The program is an opportunity to get your Local SEO presence sorted. Get your Google My Business account full optimised to maximise the chances of your business getting found online in the Google Maps pack when someone searches for a business like yours in the local area.

You will be required to fill out a small questionnaire online to ensure we have all relevant information for this project, and we would need access to your Google My Business account to complete the work.
Communication throughout the project would primarily be via email.
All content written would be signed off by the client.
Summary of work completed would be provided to the client on completion of the work including a guide to adding Google Posts.

You will then receive:
Full optimisation of Google My Business to maximise the chances of the business appearing on the front page of Google for local searches.
Initial keyword research to determine keywords to target for Local SEO
Writing/updating the business description with relevant keywords for Local SEO
Adding service and/or product information where possible (depends on the business category as to which option is available and only up to 20 products).
Updating other relevant business information as required
Adding photos to the listing where relevant.
Writing 8 Google Posts with a view to the client continuing this process moving forward. Submission of the business to up to 20 local websites (although we cannot guarantee that these will all be successful, but most are).

With your Google My Business all set up, your business is more likely to appear in the Google Maps pack when someone searches locally for a business like yours

Google Ads

Using Google Ads, you can appear at the top of the Google search results page when someone searchers for keywords that are highly relevant to your business. Get your Google Ads account professionally set-up to start generating business to your website using the right keywords.

This is a done for you service setting up Google Ads in either the clients current Google Ads account or a new account (your preference).
Keyword research
A professionally set-up search-based Google Ads campaign
1 search-based campaign with a maximum of 10 ad groups
1 display-based campaign (we normally recommend remarketing)
Writing ads and ad extensions
Conversion tracking set-up where possible including Google Analytics set-up if required.
This set-up option does not include Google Shopping.