Online Social Butterfly
I teach women how to create a
business
using social media.
Do you want to learn how to confidently use social media
to grow an audience and generate sales in a way that feels easy?
Sarah
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Reels for Instagram
in just minutes?
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Well hey there
Are you battling in the darkness of the digital world?
Would you love to feel confident when it comes to marketing your business on social media but just feel overwhelmed?
Did you hear that? It’s the sound of your brain whirring as you mindlessly scroll! Annoying right! How much time do you spend every single day doing this? I call it procastascrolling and yes, I made that up but it’s totally a thing. We all do it. The great thing about it is we can genuinely convince ourselves it is work. I am getting inspiration or connecting with others. Sound familiar?
Right, step away from the scroll and let’s give you a clear strategy on how to actually use social media to grow your business and, shudder, make sales!
I know that marketing can feel complicated and hard but honestly, I promise that it can be simple. Yes, there is some magic that needs to happen to build your knowledge, but it’s all good, I’ve got your back!
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Online Course
Expand my knowledge with online courses that I can do at my own pace.
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Join Sarah every week as she dives into digital marketing, mindset and how to run your business.
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1 on 1 Coaching
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As Featured In
Latest
Podcast Episode
EP101 – Kara Stokes Discusses the Impact of AI on the Industry
Kara Stokes has successfully transitioned from a copywriter to a brand message coach and is now making waves as an AI influencer for small businesses. With over six years of expertise, she’s launched a second venture that teaches small business owners, particularly women, how to use Artificial Intelligence in marketing to gain a competitive edge. Her work focuses on content strategy, brand voice, and identity, aiming to empower women in the rapidly evolving AI space.
In an episode of the Social Circus, host Sarah Thomson chats with Kara Stokes about her journey from copywriting to coaching and her deep dive into AI. Kara discusses the importance of creating a brand identity that emotionally connects with customers, moving beyond visuals to establish meaningful brand principles. She shares insights on how AI is reshaping copywriting and reveals her personal and innovative uses of AI, from managing schedules to creating an AI cheerleader, all while exploring the future of creativity in the age of AI.
Key Takeaways:
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Brand identity is a critical emotional connect between your business and customers, going beyond visual elements to how the business communicates and presents itself.
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Kara advocates for “brand principles” over “brand values” to ensure a business’s actions are in alignment with its declared ethos.
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The AI revolution in copywriting has both shaken the industry and presented new opportunities for innovation and efficiency.
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AI can serve as a valuable tool in life management and personal motivation, demonstrating versatility beyond content creation.
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Thoughtful engagement with AI tools can refine and accelerate content development, even for experienced professionals like Kara.
Lots of Love
Testimonials
Work with Sarah
Hi there, I’m Sarah
Feeling stuck, overwhelmed and not sure who to trust?
The reality of it is, there are literally thousands of people offering their “expertise” on the net. So why me? I have spent over 25+ years in marketing and communications and the last 10 years focused on digital marketing. It is totally my jam.
I have trained and coached thousands of business owners just like to clear away the noise and find clarity and purpose when it comes to their social media marketing.
I would love to show you how!
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Puzzlegrid
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The Blog
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