Online Social Butterfly

I teach women
how to create
a successful business
using social media.

Do you want to learn how to confidently use social media
to grow an audience and generate sales in a way that feels easy?

Latest

Podcast Episode

EP134 – The Final Episode of 2024

In this reflective episode, I take you behind the scenes of “The Social Circus” as we close out 2024. Itโ€™s been three amazing years of podcasting, and Iโ€™m sharing what Iโ€™ve learned along the wayโ€”the challenges, triumphs, and why we take a well-deserved break over Christmas. I delve into what it takes to keep a podcast running weekly, from the energy and planning to the constant creativity. This episode is a mix of gratitude, storytelling, and a sneak peek at whatโ€™s to come for the podcast in 2025. Whether you’re a fellow podcaster, a business owner, or just curious about the journey, thereโ€™s plenty of inspiration to take away. Letโ€™s wrap up the year together with positivity and purpose!

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ย Canva Declutter

Enter the code SARAHOSB before checking out (the spot to enter the code is just below the PayPal button), and receive a $40 discount on the program (inc the VIP option). The code is only valid for the first 100 people

Key Takeaways

  1. Consistency is the backbone of podcasting success.
  2. Taking breaks is essential for maintaining creativity and energy.
  3. Reflecting on accomplishments keeps motivation alive.
  4. Planning ahead ensures podcast longevity.
  5. Sharing gratitude fosters connection with your audience.

As Featured In

Lots of Love

Testimonials

Work with Sarah

Hi there, I’m Sarah

Feeling stuck, overwhelmed and not sure who to trust?

The reality of it is, there are literally thousands of people offering their โ€œexpertiseโ€ on the net. So why me? I have spent over 25+ years in marketing and communications and the last 10 years focused on digital marketing. It is totally my jam.

I have trained and coached thousands of business owners just like to clear away the noise and find clarity and purpose when it comes to their social media marketing.

I would love to show you how!

Learn and Grow

Free Resources

Puzzlegrid

Watch a free class and learn how to create your own Instagram puzzlegrid

Competitions

Grab this FREE guide and learn how to run Facebook competitions

Networking

Learn how to master digital networking with 3 simple strategies

Read more on

The Blog

Getting to grips with Meta Business Suite

Getting to grips with Meta Business Suite

Meta Business Suite (previously known as Facebook Business Suite) is your basecamp to help you manage a variety of assets under the Meta brand. It changed names in January 2022. This change reflects the new parent brand, Meta, that was launched in October 2021. To access Meta Business Suite, you go to your Facebook Page and as per the screenshot below, you can see some of the tools available...

read more
The most underrated activity in your business

The most underrated activity in your business

I sincerely hope that the title of my blog piqued your interest. As a fellow business owner, I am always on the lookout for the latest hacks, new tips and tricks โ€“ anything that can make my life a little easier. In 2022, I am determined to work differently. I have been in business almost 11 years and that has certainly given me some useful data to process. I have worked way too many late nights,...

read more
Facebook Ads Trends for 2022

Facebook Ads Trends for 2022

I think it would be fair to say that the last 2 years has been a total rollercoaster. I wonโ€™t mention the C word but instead I will talk about the huge shift that has had a dramatic impact on one aspect of our digital marketing. I want to share with you a few simple ideas that I know will be hot tickets in 2022 and beyond as well navigate the waters of post-iOS updates. I think that this change...

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๐ŸŽช The Social Circus Podcast ๐ŸŽชEP134 - My Plans for my Christmas break.

In this episode, I share with you my plans for the next month. You see, I am taking a break from coaching but I am not on holidays. Over the Christmas period, I intend to work on my business. If you would love to hear this on more detail, simply comment 134 and I will send you the links to tune in on your fave podcast platform.

Happy listening, Sarah xx

#thesocialcircuspodcast #thesocialcircus #marketingpodcast #businesspodcast
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๐ŸŽ‰ WOOHOO ๐ŸŽ‰ thrilled to have been nominated for the @shementors awards - what an honour! ...

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๐ŸŽ„ The Christmas Gift to Your Business is Here! ๐ŸŽ„



`Tis the season to unwrap something special, and Iโ€™ve got a festive treat that will leave your business smiling all the way into 2025! ๐ŸŽ



With the holiday hustle and bustle, I know youโ€™re busy, so Iโ€™ve made it easy for you: 10 incredible offers, each for under $10! Yes, you read that right โ€“ it`s the perfect Christmas gift to your business. ๐ŸŽ…โœจ



๐Ÿ’ฅ Get the full Christmas Collection for $49.50 ๐Ÿ’ฅ

You can buy all of the 10 offers below for $49.50. Normally, each offer is $9.90 (total value $99), so youโ€™ll save 50%. If you were to buy them all at the regular price, it would cost you $1,221.



๐ŸŽ OFFER 1: 2025 Goals Digital Planner

๐ŸŽ OFFER 2: 2025 Content Calendar

๐ŸŽ OFFER 3: New Year`s Eve Closing Out Party

๐ŸŽ OFFER 4: AI Fundamentals Masterclass

๐ŸŽ OFFER 5: Magnetic Lead Magnet

๐ŸŽ OFFER 6: Marketing Fundamentals Masterclass

๐ŸŽ OFFER 7: Christmas Content Masterclass

๐ŸŽ OFFER 8: Black Friday Bonanza

๐ŸŽ OFFER 9: Grow Your Instagram Following Masterclass

๐ŸŽ OFFER 10: Increase Your Engagement on Instagram



DM me the word "CHRISTMAS" and I will send you the link to buy the Christmas Collection



#christmas #christmas2024 #christmastime #christmascountdown #christmascollection #christmascollection2024 #christmassale #christmassales #ChristmasSale2024 #christmassaleseason #digitalbundle #digitalbundles #christmasoffer #christmasoffers #christmasdeal #christmasdeals #christmasspecial #christmasspecials #smallbusiness #smallbusinesssupport #digitalproducts #digitalproductsale #xmas2024 #xmasgift #xmaspromo #xmaspromotion #christmaspromo #christmaspromotion #christmaspromotions #christmasoffers๐ŸŽ๐ŸŽ€๐ŸŽ„
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๐Ÿš€ ๐…๐‘๐„๐„ ๐†๐ฎ๐ข๐๐ž ๐ญ๐จ ๐ฎ๐ฌ๐ข๐ง๐  ๐‚๐ก๐š๐ญ๐†๐๐“ ๐ญ๐จ ๐ฌ๐ค๐ฒ๐ซ๐จ๐œ๐ค๐ž๐ญ ๐ฒ๐จ๐ฎ๐ซ ๐ฅ๐š๐ฎ๐ง๐œ๐ก ๐ซ๐ž๐ฌ๐ฎ๐ฅ๐ญ๐ฌ! ๐Ÿš€



Feeling a bit overwhelmed by all the planning and tasks that go into your next big launch? Iโ€™ve got the solution! ๐ŸŒŸ



Grab my FREE guide on how to use ChatGPT to take the stress out of launching and turn your ideas into action. ๐ŸŽฏ Whether youโ€™re prepping for a prelaunch or finalising the details, this guide has everything you need to plan a seamless launch and ensure success from start to finish. โœจ



๐ŸŽ‰ Whatโ€™s inside?



โœ… Prelaunch ideas โ€“ Never run out of creative inspiration with ChatGPT prompts to get the ideas flowing. ๐Ÿš€

โœ… Launch event strategies โ€“ Discover how to brainstorm and plan launch events that engage and convert. ๐Ÿ’ฅ

โœ… The launch process โ€“ From waitlists to emails and post-launch evaluation, let AI guide you through it all! ๐ŸŒŸ



Donโ€™t wander in the launch wilderness โ€“ let me help you map out your path to a successful launch with this FREE guide. ๐ŸŽ‰



๐Ÿ’ฌ Comment or DM the word "PROMPT" and I will send you the deets on how to sign up for your FREE PDF to make your next launch a breeze!







#chatgpt #chatgpt4 #chatgptai #chatgpttips #chatgpttutorial #chatgptforbusiness #aiforbusiness #aiforbusinesses #aiforbusinessgrowth #aiforbusinesssuccess #digitalproductlaunch #digitalproducts #digitalproductcourse #digitalproductdesign #chatgptpromptengineering #chatgptprompt #chatgptprompts #prompts #promptschatgpt #courselaunch #courselaunchtips #courselaunchsupport #ai #digitalcourseblueprint #digitalproduct #digitalproductideas #onlinecourse #onlinecoursehelp #onlinecoursetips #onlinecourselaunch
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So this is my final update having now completed 12 weeks using the Efficacy cream twice a day. I am thrilled with the results. If you want to try the cream , you can get 15% off using the coupon sarah15. I promise your skin will thank you ...

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๐ŸŽช The Social Circus Podcast ๐ŸŽช
EP133 - Reflecting on 2024 with Confidence

How did your business perform this year? ๐Ÿค” Letโ€™s take a moment to celebrate the wins and unpack the lessons of 2024! In this episode, Iโ€™ll walk you through a step-by-step review process to help you close the year on a high note and set the foundation for an incredible 2025.

From spotting trends to setting goals, this chat is all about growth and clarity. So grab a cuppa, hit play, and letโ€™s dive into your 2024 business review!

Tune in now โ€“ follow the link in my bio!
Happy Listening,
Sarah

#thesocialcircuspodcast #thesocialcircus #marketingpodcast #businesspodcast #spotifypodcast #applepodcast
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๐ŸŽ‰ 2025 Content Calendar โ€“ Your Ultimate Posting Solution! ๐ŸŽ‰



Are you tired of staring at a blank screen, wondering what to post next? Say goodbye to the stress of content creation! ๐Ÿ™Œ



Introducing the 2025 Content Calendar โ€“ packed with 365 days of content ideas, daily prompts, and over 200 hooks and call-to-action ideas to help you create engaging content with ease! Whether you`re posting for your business, blog, or social media, this calendar has you covered for the ENTIRE year! ๐Ÿš€



๐Ÿ‘‰ Normally $49.90 โ€“ Yours for just $9.90! ๐Ÿ˜ฑ



Hereโ€™s how it works:



๐Ÿ“… Daily content prompts to keep you on track

๐Ÿ’ก 200+ hooks and CTAs to boost engagement

๐Ÿ“ฅ Delivered straight to your inbox as a downloadable PDF



Ready to stop stressing about what to post and start creating content that connects?

DM me "Calendar" and Iโ€™ll send you the link to grab this amazing offer! ๐Ÿ‘‡



Hurry โ€“ offer available for a limited time only! โณ



#ContentMadeEasy #ContentCalendar #SocialMediaSuccess #ContentMarketing
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Cyber Monday Faves: Save Big with These Must-Have Deals!



Itโ€™s been a whirlwind with Black Friday, but Cyber Monday is here to spotlight the best online software deals! ๐ŸŒŸ Here are my top picks that have transformed my business:



Sociamonials

I switched to Sociamonials a year ago, and wowโ€”itโ€™s been a game-changer! This scheduling tool lets you reuse content and manage campaigns with ease.

Why I love it:

โœ… Supports Facebook, Instagram, TikTok, Google Business, LinkedIn, and Pinterest

โœ… Schedules all content types, including Reels

โœ… Recycles content to save time

Grab it for a lifetime deal of $69 USD on AppSumoโ€”plus an extra 10% off right now!



TidyCal

Ditching Calendly for TidyCal saved me big bucks. For just $29 USD, you get lifetime access!

Why I love it:

โœ… Integrates with your calendar and video conferencing

โœ… Easy to set up multiple appointments

Snag it with an additional 10% off today!



Canva Templates

Get 500+ stunning Canva templates for only $59 USD! These packs are perfect for elevating your social media and promos.

Whatโ€™s included:

๐Ÿ’ก Educational tips & checklists

๐Ÿ“Š Charts, memes, and giveaways

๐ŸŽ™๏ธ Blog, podcast, and event promos

๐Ÿš€ IG carousels and more!

And yes, you can save an extra 10% during AppSumoโ€™s Black Friday promo!



Pro Tip: Use AppSumoโ€™s search bar to find alternatives to pricey subscriptionsโ€”because who doesnโ€™t love saving money? ๐Ÿ’ธ



Shop the deals and simplify your business today! ๐Ÿ›๏ธ

๐Ÿ‘‰ Comment AppSumo to get all the links sent to you!

#blackfriday #blackfridaysale #cybermonday #appsumo #appsumodeal #appsumolifetimedeal #sociamonials #tidycal #canva #canvatemplates #blackfridaydeals #blackfriday2024
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๐ŸŽ‰ Black Friday & Cyber Monday Are Here! ๐ŸŽ‰



This year, letโ€™s shake things up. Instead of heading straight for the big brands, letโ€™s shine a spotlight on the small businesses that truly make a difference. ๐Ÿ’•



Iโ€™m thrilled to showcase some amazing deals from the incredible women in my Digital Queens Mastermind. These ladies have poured their passion, creativity, and expertise into unique gifts, life-changing courses, and powerful tools that you wonโ€™t find anywhere else.



When you choose to shop small, youโ€™re not just grabbing a great dealโ€”youโ€™re:

๐ŸŽ Supporting dreams and families

โœจ Helping women grow and thrive in business

๐ŸŒŸ Making a real impact in your community



This is your chance to snag fabulous offers AND do something meaningful.



๐Ÿ‘‰ Explore the offers - comment `black friday` and I will DM them to you!



Every purchase makes a difference for these talented women and their futures. So letโ€™s come together to shop small, share the love, and celebrate the power of community. ๐Ÿ’–



Ready to save big and support small? Letโ€™s go! ๐Ÿ™Œ
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๐ŸŽช The Social Circus Podcast ๐ŸŽช
EP132 - MopTops & Memories with Chris

This week, Iโ€™m joined by Chris from MopTops Hair, who shares her amazing story of building a family-focused salon that has served kids and parents for nearly 20 years.

We talk about funny first-haircut moments, the importance of understanding your niche, and why community matters. Whether youโ€™re a business owner or just love a good story, this episode has something for everyone.

Tune in now โ€“ follow the link in my bio!
Happy Listening,
Sarah
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๐ŸŽ‰ Black Friday & Cyber Monday Are Here! ๐ŸŽ‰



This year, letโ€™s shake things up. Instead of heading straight for the big brands, letโ€™s shine a spotlight on the small businesses that truly make a difference. ๐Ÿ’•



Iโ€™m thrilled to showcase some amazing deals from the incredible women in my Digital Queens Mastermind. These ladies have poured their passion, creativity, and expertise into unique gifts, life-changing courses, and powerful tools that you wonโ€™t find anywhere else.



When you choose to shop small, youโ€™re not just grabbing a great dealโ€”youโ€™re:

๐ŸŽ Supporting dreams and families

โœจ Helping women grow and thrive in business

๐ŸŒŸ Making a real impact in your community



This is your chance to snag fabulous offers AND do something meaningful.



๐Ÿ‘‰ Explore the offers - comment `black friday` and I will DM them to you!



Every purchase makes a difference for these talented women and their futures. So letโ€™s come together to shop small, share the love, and celebrate the power of community. ๐Ÿ’–



Ready to save big and support small? Letโ€™s go! ๐Ÿ™Œ
...

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๐Ÿšจ Black Friday Deal You Canโ€™t Miss! ๐Ÿšจ



Get ready to tackle 2025 like a pro with the 2025 Digital Planner! ๐ŸŽ‰



โœจ Over 120 pages designed to help you:

โœ… Plan your goals for the year ahead

โœ… Track your progress week by week

โœ… Stay on top of it all with monthly goal-setting pages



Normally $29.90, but for Black Friday, itโ€™s yours for just $9.90! ๐Ÿคฉ



Hereโ€™s how it works:

๐Ÿ“ฉ Your planner will be emailed to you in early December

๐Ÿ–จ๏ธ You decide how to use itโ€”print it yourself, take it to your local printer, or go online



This is your chance to start 2025 with clarity, focus, and BIG plans! ๐Ÿ™Œ



๐Ÿ’ฌ Comment PLANNER below to grab the deal and get all the details!



Letโ€™s make 2025 your most productive and successful year yet. โœจ Donโ€™t waitโ€”this offer wonโ€™t last long! ๐Ÿ’•
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๐ŸŽ‰ Black Friday & Cyber Monday are HERE! ๐ŸŽ‰



Big brands might be shouting the loudest, but letโ€™s make sure small businesses shine the brightest this season. ๐Ÿ’–



Iโ€™m thrilled to showcase offers from the incredible women in my Digital Queens Mastermind. These ladies have poured their hearts into creating amazing gifts, courses, and tools that are truly one-of-a-kind.



โœจ Why shop small?

โœ… Unique gifts to make Christmas a breeze ๐ŸŽ

โœ… Courses & tools to help your biz sparkle โœจ

โœ… Support real dreams, families, and communities ๐Ÿซถ



When you shop small, youโ€™re making a difference. Thatโ€™s the kind of impact we need this holiday season!

๐Ÿ‘‰ Simply comment "black Friday" and I will send you the link below to explore all the amazing offers!



Letโ€™s show some love for these incredible women-led businesses! Read it, shop it, share itโ€”and most importantly, shop small. ๐Ÿ’•



Together, we can save big and make a BIGGER impact. Whoโ€™s with me? ๐Ÿ™Œ
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๐Ÿšจ Black Friday & Cyber Monday are HERE! ๐Ÿšจ



While the big brands dominate the noise, letโ€™s shine a spotlight on the real heroes of the season: small businesses. ๐Ÿ’–



This year, Iโ€™m so proud to champion the incredible women in my Digital Queens Mastermind. These ladies have poured their hearts, expertise, and creativity into offers that are anything but ordinary.



โœจ Why Shop Small?



Unique gifts to make Christmas shopping a breeze ๐ŸŽ

Courses and tools to help your own biz sparkle โœจ

A chance to support dreams, families, and communities ๐Ÿซถ

By shopping small, youโ€™re not just grabbing fab dealsโ€”youโ€™re making a real impact. Thatโ€™s a win-win! ๐ŸŽ‰



๐Ÿ‘‰ Explore All the Amazing Offers Here > comment `BLACK FRIDAY" and I will DM you the link to check out all the offers.



This week, Iโ€™ll be dropping posts packed with handpicked offers from these talented women. So, do your bit:

โœ… Read them

โœ… Shop them

โœ… Share them

โœ… Most importantly, SHOP SMALL!



Letโ€™s make this season about saving big and feeling great. Your support makes all the difference. ๐ŸŒŸ



Click now to start shopping small and shining big! ๐Ÿ‘‰ Explore the Offers >> comment `BLACK FRIDAY" and I will DM you the link to check out all the offers.



Hereโ€™s to amazing deals and an even bigger impact,

Sarah ๐Ÿ’•



#blackfriday #blackfriday24 #bfcm #digitalqueensmastermind #onlineshopping #blackfridaydeals
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๐ŸŽ‰ Win a VIP Day with me (valued at $2,200)! ๐ŸŽ‰



This year, life has gotten a whole lot busier! My baby (who is actually 16 now ๐Ÿ˜…) left school and started working full-time. The biggest change? My hubby and I have to tag-team driving him to work each morningโ€”hello, 2+ hours a day (roll on the day he gets his license!).



With all that time in the car, Iโ€™ve been listening to loads of podcasts on Spotify. I was joking the other night about how wild my Spotify Wrapped will look this year!



Last year, my heart seriously melted when some of you tagged me in your Stories, showing me that Iโ€™d made it into your Spotify Wrapped as one of your favourite podcasts! ๐Ÿฅฐ



So, I had an idea...



This year, I want to be in even more of your Spotify Wrapped lists as one of your top podcasts for 2024! But hereโ€™s the thingโ€”Iโ€™m telling you now so you have time to binge The Social Circus before December rolls around. ๐Ÿ˜‰ There are over 100 episodes for you to check out from the latest on AI to keeping motivated. I will have new episodes coming out right until mid-December when we take our annual season break for 4 weeks.



Check me out on Spotify - just search `social circus` or follow the link in my bio



And thereโ€™s moreโ€ฆ

You could win a VIP Day with me (valued at $2,200)! ๐ŸŽ‰



Hereโ€™s how to enter:

๐ŸŽ‰ When Spotify Wrapped drops in early December, share it on your Instagram Stories.

๐ŸŽ‰ Make sure to tag me in your Story, highlighting that The Social Circus made your top podcast listโ€”this is me: @onlinesocialbutterfly!

๐ŸŽ‰ Youโ€™ll be entered into the running for the VIP Day giveaway!



Entries close on Friday, 13th December (my last day in the office for the year). I canโ€™t wait to see who wins! ๐Ÿ™Œ
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๐Ÿ–ค Ready to make Black Friday your best sales event ever? ๐Ÿ–ค



With the average shopper dropping over $400 on Black Friday, itโ€™s time to grab your slice of that pie! ๐Ÿฐ Whether youโ€™re selling products or services, this course is your secret weapon for creating an irresistible, high-converting Black Friday offer that customers wonโ€™t be able to pass up.



Introducingโ€ฆ the Black Friday Bonanza Courseโ€”your no-fuss, fast-track to Black Friday success! ๐ŸŽ‰ Packed with step-by-step strategies, youโ€™ll learn how to:



๐Ÿ’ฐ Craft a drool-worthy offer

๐Ÿš€ Build a sales page that converts like crazy

๐Ÿ“ง Master email marketing that actually drives sales

๐Ÿ“ฑ Create a social buzz that has people lining up to buy



Normally, this gem is priced at $497, but right now, you can snag it for just $29 AUD (around $25 USD)! Thatโ€™s a whopping 95% offโ€”and with lifetime access, you can rinse and repeat these strategies every year.



No more winging it or scrambling last minuteโ€”this course will walk you through everything you need to run a wildly successful Black Friday campaign. ๐Ÿฅ‚



Ready to make it happen? Comment BLACK FRIDAY below and I will send you the deets on how to grab this course. Let`s turn your Black Friday dreams into reality! โœจ
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Here is my 8 week check in with the Efficacy Cream and so happy with how my skin is looking and feeling ...

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๐ŸŽช The Social Circus Podcast ๐ŸŽช
EP130- why a big number is a great place to start goal setting

Itโ€™s that time of yearโ€”reflecting on all thatโ€™s happened and getting excited for whatโ€™s to come! ๐ŸŽ‰ In this episode, I talk about why setting BIG goals can bring the clarity and motivation we need to start 2025 with purpose. Iโ€™ll guide you through breaking down those huge dreams into steps that are achievable, even with the end-of-year exhaustion. So grab a pen, jot down some ideas, and letโ€™s create a roadmap that keeps us inspired, steady, and on track for success! Tune in now to make 2025 a year of growth and fulfilment!

Tune in now โ€“ follow the link in my bio!
Happy Listening,
Sarah

#thesocialcircuspodcast #thesocialcircus #marketingpodcast
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Donโ€™t sit there wondering what to post this week - I got you covered!

#contentideas #contentstrategy #contentthemes
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๐ŸŽ„๐ŸŽ… Join me for a Festive Christmas Content Planning & Coworking Day! ๐ŸŽ…๐ŸŽ„

๐Ÿ“… Date: Friday, 6th December 2024
โฐ Time: 9:30 AM - 2:30 PM
๐Ÿ“ Location: John Wellard Community Centre, Wellard

Ready to plan your Christmas content with a sprinkle of festive cheer? ๐ŸŽ‰โœจ Weโ€™re kicking off with a fun and inspiring class packed with holiday content ideas to boost your social media! ๐ŸŽ„โœจ And the best part? Youโ€™ll have time to put these ideas into action in our Christmas-themed coworking session! ๐ŸŽ

REMEMBER: Dress to impress in your best festive gear! Letโ€™s make this event merry and bright! ๐ŸŽ…๐ŸŽ„

๐Ÿš— Parking: Plenty of parking around, and itโ€™s a quick 2-minute stroll from Wellard Train Station.
โ˜• Morning Tea: Included with your ticket!
๐Ÿด Lunch: Grab a bite on Wellard High Street or bring your own โ€“ the choice is yours!
๐ŸŽ’ Bring: Your laptop/device and a list of tasks to tackle.

Letโ€™s make this a Christmas season to remember! ๐ŸŒŸ There are just 5 tickets left for this event. Grab your spot now for just $59> simply comment CHRISTMAS and Iโ€™ll send you all the deets

#christmascontent #coworking #localcoworking #coworkingandconnection #christmascoworking #cityofkwinana #perthbusiness
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